Veteran-Operated • 100% Veteran-Designed •
56% of Every Product Sale Supports Our Mission
Wear the Mission.
Strengthen the Community.
More Than Merchandise. A Mission You Can Wear.
Welcome to The Rally Point by DCMVF, a mission-driven marketplace honoring Veterans, service members, and military families. Veteran-operated and 100% Veteran-designed, every item reflects service, connection, and purpose.
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After production and fulfillment costs, approximately 56% of each product sale supports the Dwyer Coalition’s statewide work to strengthen Veteran peer support, reduce Veteran suicide, improve mental health, address substance use, provide training for service providers, and promote military-family well-being.
DCMVF Signature Collection
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Tour de Valor: One Million Voices
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Honoring Service Members, Veterans & Military Families
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Customize It. Make It Meaningful.
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